General Court of the European Union rules “Rouge G de Guerlain” Lipstick gets 3D Trademark Protection
30 Sep 2021
In 2018, Guerlain’s 3D trademark application for its iconic “Rouge G de Guerlain” lipstick (the “Product”) was rejected by the European Union Intellectual Property Office (the “EUIPO”) after the EUIPO Board of Appeals found that it lacked distinctiveness sufficient […]